Anastasia Frei Hats and Accessories
Data privacy statement
Thank you for your interest in our website. Protecting your privacy is very important to us. The information below describes in detail how we use your data.
Data collection and use for processing contracts.
We collect personal data when you voluntarily disclose it to us when placing an order and when contacting us (e.g. using the contact form or e-mail). The data being collected can be seen on the relevant input forms. We use the data you provide to process contracts and handle your enquiries. Once the contract has been fully processed, your data are blocked for any further use and, upon expiry of the mandatory retention periods under tax and commercial law, they are deleted, insofar as you have not given your express consent for your data to be used for another purpose. We may also reserve the right to make further use of the data as permitted by law. Further details of such use are provided below. You can delete your customer account at any time by sending a message to us.
Third-party hosting services
Data are also processed by a third-party provider that we have engaged to render hosting and website presentation services on our behalf. This provider processes on its servers all data that are collected in the manner specified below when you visit our website or fill in forms made available for this purpose in our online shop. Data are processed on other servers only in the scope described herein.
This service provider is based in an USA.
Data collection and processing with PayPal payments
The collection, processing and use of the data required are carried out in accordance with PayPal’s terms and conditions.
Identity and credit check by selection of Stripe payment methods.
When choosing a payment method provided by our partner Stripe you will be asked in the ordering process to agree to provide data required for payment processing and for identity and credit checks conducted by Stripe After your approval, your data (first and last name, street, house number, postcode, place, date of birth, telephone number and bank account details for Direct Debit) and other data associated with your order will be transmitted to Stripe.
Furthermore Stripe utilizes when necessary a third party for the settlement and prevention of fraud. Data gained from this third party is encrypted so that the stored data is only accessible to Stripe.
Cookies and web-analysis
Please note that disabling cookies may limit your access to some features of our website.
Using of Google (Universal) Analytics for web analytics
For the purpose of website analytics, this website uses Google (Universal) Analytics, a web analytics service provided by Google LLC (www.google.com). This serves the protection of our legitimate interests in the optimised presentation of our offer that are overriding in the process of balancing of interests. Google (Universal) Analytics uses methods, like e.g. cookies, that enable an analysis of your use of the website. The information collected automatically by cookies about your use of this website are as a rule transmitted to and stored on a Google server in the United States. At the same time, as IP anonymisation is enabled on this website, the IP address will be shortened before being transmitted within the area of member states of the European Union or other parties to the Agreement on the European Economic Area. Only in exceptional cases, the full IP address will be sent to a Google server in the USA and shortened there. Generally, Google does not associate the anonymised IP address, transmitted from your browser through Google Analytics, with any other data held by Google.
Google LLC is headquartered in the USA and is certified to the EU-US-Privacy Shield. You will see the up-to-date certificate here. Based on this agreement between the USA and the European Commission, the latter has recognised entities certified to the Privacy Shield as those ensuring an adequate level of data protection.
You may prevent the data generated by cookies and related to your use of the website (incl. your IP address) from being recorded and processed by Google by downloading and installing the browser plugin available through the following link:
Alternatively to the browser plugin, you may click this link, to prevent Google Analytics from recording your data on this website in the future. In this process, an opt-out cookie will be stored on your end-user device. If you clear your cookies, you will have to click the link again.
Advertisement for marketing purposes
Google AdWords remarketing.
We use Google AdWords to advertise our website in Google search results and on third-party websites. For this purpose, when you visit our website, the so-called remarketing cookie of Google is set on your browser, which allows the automatic displaying of interest-based advertising using a pseudonymous cookie ID and information about your website visits. This serves the protection of our legitimate interests in the optimal marketing of our website that are overriding in the process of balancing of interests.
Any data processing that goes beyond that scope takes place only if you have allowed Google to associate your web and app browsing history with your Google account and to use information from your Google account to personalise ads that you see across the web. If, in such a case, you visit our website while being signed in to Google, Google will use your data together with Google Analytics data to build and define audience lists for cross-device remarketing. For this purpose, Google will temporarily join your data with Google Analytics data to build audiences.
Google AdWords remarketing is offered by Google LLC (www.google.com). Die Google LLC is headquartered in the USA und and is certified to the EU-US-Privacy Shield. You will see the up-to-date certificate here [link to: Based on this agreement between the USA and the European Commission, the latter has recognised entities certified to the Privacy Shield as those ensuring an adequate level of data protection.
You can disable the remarketing cookie via this link. In addition, you can obtain information about the setting of cookies from the Digital Advertising Alliance and accordingly adapt the settings of your browser.
We use Facebook to advertise our website in Google search results and on third-party websites. As far as you have given your consent according to art. 6 (1) 1 lit a GDPR for every visit of the website the so-called remarketing cookie of Facebook is set by Facebook, which allows the automatic displaying of interest-based advertising using a pseudonymous cookie ID and information about your website visits. After the purpose of use has ceased to exist and the use of Facebook Remarketing has ended from our side, the data collected in this context will be deleted.
Any data processing that goes beyond that scope takes place only if you have allowed Facebook to associate your web and app browsing history with your Facebook account and to use information from your Facebook account to personalise ads that you see across the web. If, in such a case, you visit our website while being signed in to Facebook, Facebook will use your data to build and define audience lists for cross-device remarketing.
Facebook remarketing is offered by Facebook (www.facebook.com). Facebook is headquartered in the USA und and is certified to the EU-US-Privacy Shield. You will see the up-to-date certificate here. Based on this agreement between the USA and the European Commission, the latter has recognised entities certified to the Privacy Shield as those ensuring an adequate level of data protection.
Social media plugins
Using of social network plugins of Facebook, Twitter, Instagram, Pinterest.
Our website uses so-called social network plugins (“plugins”).
If you call a page of our website that contains such a plugin, your browser will establish a direct link to the servers of Facebook, Google, Twitter or Instagram. Then, the content of the plugin will be transferred by the relevant provider directly to your browser and integrated within the page you are viewing. This allows the providers to obtain information that you viewed the page of our website in your browser, also if you do not have an account with the relevant provider or are currently not signed in. This information (including your IP address) will be sent from your browser directly to the relevant provider’s server (which may be in the USA) and stored there. If you have signed in to your social network account, the providers will be able to directly attribute your visit to our website to your social network account. If you interact with the plugins, e.g. click the 'Like' or 'Share' button, this information will be also sent directly to the provider’s server and stored there. In addition, the information will be published on the social network page and your contacts will be able to see it.
To find out more about the purpose and scope of collection, further processing and use of the data by the Providers, and to learn about the available contact options and your rights in this respect and how you can customise your browser to better protect your privacy, please see the data privacy policies of the providers:
If you do not want the social networks to attribute the data collected through our website directly to your social network account, you must sign out of the relevant account before visiting our website. You may also use add-ons for your browser, e.g. the "NoScript" script blocker (http://noscript.net/), to stop plugins.
Text, images, videos, software, products, services and other information contained in or presented on the Website may not be amended, copied, presented, licensed, published, uploaded, sent or made perceptible in any other way without the prior written consent of Anastasia Frei Hats and Accessories or the right owner in question. This excludes the User's right of use for his/her own personal use, adhering to all copyrights and other proprietary rights.
The copyright to the content of the (www.anastasiafrei.com) website belongs exclusively to Anastasia Frei Hats and Accessories and such content and may not be used, duplicated or reproduced without the express written consent of Anastasia Frei Hats and Accessories.
Right to information and contact options
You are entitled to information regarding data we have stored about you free of charge and, where appropriate, you are entitled to have such data corrected, blocked or deleted. If you have any questions about collection, processing or use of personal data, or on information, correction, blocking or deletion of data, or regarding withdrawal of consent or objection to a certain use of your data, please contact directly:
Anastasia Frei Hats and Accessories, Ankerstrasse 120, 8004 Zurich Switzerland
Version May 2018